Project
Home of the Original Dirty Soda™
Swig is the fastest growing and most successful drink brand in America, going viral on TikTok with users driving miles away - sometimes waiting in long lines to visit.
- Client
- Swig Drinks
- Year
- 2024
- Service(s)
- Full-stack development
Overview
A Shopify-based merch site developed for Swig Drinks, a rapidly expanding Dirty Soda franchise, designed to adapt effortlessly to seasonal promotions and evolving business needs. This ongoing project features custom solutions, including an in-cart upsell feature that boosts average order value and a powerful API integration with Klaviyo. Additionally, a custom back-in-stock notification system through Klaviyo keeps customers updated on popular items. With continuous enhancements, this site supports Swig Drinks’ growth while delivering a dynamic, engaging shopping experience.
Tech stack
A list of the tech stack used.
Project Features
Let’s get a little more in-depth
In cart upsell product
Maximizing Average Order Value (AOV)
An integrated upsell feature in the cart encourages customers to add complementary or bundled products, enhancing the shopping experience and increasing the average order value seamlessly.
In stock notification
Keep Customers Engaged with Seamless Updates
A custom-built integration for Shopify, leveraging Node.js as the backend, enables customers to sign up for back-in-stock notifications effortlessly. This feature includes an optional subscription to the store’s marketing list, powered by Klaviyo, ensuring customers never miss out on popular items while staying informed about new products and promotions. The seamless implementation enhances the shopping experience and fosters brand loyalty through timely and targeted communication.
Services Provided
A Shopify merch site built for Swig Drinks featuring powerful front and back-end API integrations, custom Klaviyo setups for dynamic back-in-stock notifications, and in-cart upsells. This adaptable platform supports seasonal updates and boosts customer engagement.
Front-end Development
Expertise in HTML, CSS, JavaScript, jQuery, React, Tailwind, Bootstrap, and Shopify’s Liquid. Specializes in building responsive, user-friendly interfaces and ensuring seamless UX across devices.
Back-end Development
Proficient in Node.js, PHP, NoSQL (MongoDB), MySQL, and Python. Building robust API endpoints, developing web applications, automating processes, and creating Slack bots for enhanced workflows.
Shopify App Development
Developing custom Shopify apps tailored to unique business needs. Skilled in integrating Shopify’s APIs to extend functionality and provide a seamless experience within the Shopify ecosystem.
Third-party Integration
Experience integrating with MongoDB, Shopify, Pitney Bowes, Essential Hub, Cloudinary, Klaviyo, Shipstation, Slack, Hookdeck, Gorgias, and DTC facilities. Skilled in enhancing functionality and connectivity across platforms.
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